FAQ

Important information about presale participation and brand tokens

Q1. What backs an Aura token?

Every token launch is tied to a real brand raising funds. When a presale succeeds, half of the funds go to the brand, and half is locked into a trading pool on-chain.

Q2. How are tokens distributed at launch?

  • 25% goes to presale buyers. Half of that (12.5%) is tradable right away; the other half vests over time.
  • 15% is reserved for the brand’s vault.
  • 60% is locked in the DEX pool to support trading depth

Q3. What happens if the presale doesn’t reach its goal?

If the funding target isn’t met, all contributions are automatically refunded. No project, no token.

Q4. How do tokens gain value?

Tokens trade in a locked liquidity pool. As more people buy, the price increases along a curve. Value is driven by supply and demand — not by promises of profit.

Q5. How do tokens support the brand?

When the presale succeeds, 50% of the funds raised go directly to the brand to fund its launch or campaign.

Q6. What’s the lock-in period?

Presale tokens: 50% are unlocked instantly, and 50% vest over time. This balances early liquidity with long-term stability.

Q7. Can I exit my position?

Yes. 50% of the presale goes to providing liquidity for the tokens, you can always buy or sell tokens in the pool.

Q8. How is Aura different from meme coins?

Meme coins are just hype. Aura tokens combine real brand fundraising, refunds if targets aren’t met, and transparent tokenomics.

Q9. Do tokens give governance or equity rights?

No. Tokens don’t give equity, dividends, or ownership. Some brands may offer perks like fan votes or rewards, but tokens are not securities.

Q10. Why is this better than loyalty points?

Unlike Web2 points, Aura tokens are transferable, tradable, and tied to real campaigns — giving cultural and financial weight to your support.

COMPREHENSIVE COMPARISON: WHAT AURA IS AND ISN’T

Dimension

Memecoins

AURA (Metal)

Kickstarter

IPO (US)

What is it?

Purely speculative community token (usually no rights/util).

Brand-tied app token with standardized launch

Crowdfunding for products/causes (rewards, not equity).

Sale of registered equity to public investors.

Who raises / from whom

Anonymous teams or creators ↔ retail crypto.

Brands/projects ↔ fans + crypto participants.

Creators/brands ↔ backers.

Company ↔ institutions + retail via brokers.

Funding outcome if goal not met

N/A (tokens often still go live).

Auto-refunds to contributors; no launch.

“All-or-nothing” (backers not charged).

Deal simply doesn’t price (no retail prepay).

Initial float / tradability

Varies; often large insider % liquid day one.

Presale 25% supply; only half (12.5%) tradable at TGE, half vests.

No tradable asset.

Free float typically ~10–25% (varies); insiders locked.

Lockups

Often none or opaque.

60% liquidity locked; presale 50% vests.

None (no token/equity).

~180-day insider lockups common.

Liquidity source

DEX pools or thin CEX books; removable LP common.

AMM pool with locked LP (can’t be pulled).

None (no secondary market).

Exchange market makers/DMMs maintain two-sided markets.

Stabilization

None; pure volatility.

Structural (LP + vesting).

None.

Underwriter stabilization/greenshoe ~30 days.

Value accrual driver

Pure demand/memes; reflexive flows.

Brand traction + on-chain demand; transparent curve mechanics.

Non-financial rewards/perks.

Company fundamentals, earnings, multiples.

Investor rights

None.

No equity/dividends; optional fan perks; not a security by design.

No equity; rewards only.

Equity ownership, voting (class-dependent).

Fees/costs

Low to launch; high slippage/risk to trade.

Protocol/app fees; no underwriter take; on-chain.

~5% platform + ~3–5% payment fees (creator pays).

~4–7% underwriting + legal/audit.

Rug vectors

LP pull, insider dumps, contract shenanigans.

Presale vests, refunds if goal not met.

Creator non-delivery risk (no market risk).

No “LP pull”; risks are dilution, poor liquidity if tiny float.

Transparency

Often poor; renounced/hidden ownership common.

Rules baked on-chain; allocations and locks visible.

Clear campaign terms; off-chain fulfillment.

Prospects/filings; exchange disclosures.